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Category: Digital Marketing

It is a basic fact that keyword research is an integral part of an advanced strategy for your SEO. But even if it is one of the most important process, it doesn’t necessarily have to be long, nor should it be costly nor tedious and backbreaking. There are free tools that can help you with this. Read More

Having grandiose plans about lead generation via PPC is all very well but you have to consider your budget before going overboard with the expenses shooting up horrendously. True, your dream as a PPC Manager turns to shambles when the reality of having to work with a small PPC budget sets in. Do not be disheartened though. You have to be rack your brains and come up with innovative ideas now. Make do with the budget in hand and have a great time converting leads. Here are a few tips to get you started. Good Luck! Read More

The ecommerce industry is expanding with every passing day and along with it the importance of ecommerce SEO has increased. The requirements of SEO for the ecommerce industry are somewhat different than traditional websites. So let’s take a look at some of the common SEO problems faced by the ecommerce industry and how to overcome them.
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If your are the owner of a Business, you can surely expand your prospects by focusing on developing a strong social media marketing strategy. Not only it offers a low cost and highly effective way of promoting your business, but it also allows your customers to connect with your brand directly. Here are some effective tips to make the most of social media marketing. Read More

Are you the owner of a startup business who is looking to make a strong impact in the online world? Then it is high probability that you need to meet your goals with a tight budget. As the online world opens up great opportunities for companies to market their brands, more business houses within a specific segment try to compete with each other to attract the attention of their potential customers. In a medium where the users are greatly in control of what they want to view or not view, it can be really challenging to reach out to potential customers. Here are some ways in which a company can come up with an effective online marketing strategy even on a tight budget.
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